Rooted In Love.
Ready to Soar.

Deeply Rooted is an impact-driven Development and Production Studio that tells stories to strengthen families.

2025
Black List
Multiple
NYT Bestsellers
25+
Festival Selections
25+
Telly Awards

Every family is a story in motion.

Stories shape who we become, so we tell them with care. Our stories are the kind that memorialize bedtime, spark conversation at the dinner table, and resonate for years to come.

Our Five Through Lines

The Stories Shaping Our Families Aren’t Neutral.

We create stories that restore identity, strengthen families, and shape the next generation.
Our stories contain five truths.

Family as the Context for Transformation

“You are known.”

Belonging before Performance

“You belong.”

Imagination as a Gateway to Truth

“Imagination reveals possibility.”

Courage in the Face of Chaos

“You are brave.”

Legacy across Generations

“Love carries on.”

We Build Stories that Last

Family enjoying a movie together

From the earliest idea to final distribution, every project is developed with intention and designed to reach families in meaningful ways.

Our work has been recognized at the highest level—earning a place on the 2025 Black List, an honor reserved for Hollywood's most sought-after unproduced screenplays.

But recognition isn't the goal. Impact is. That's why we invest deeply in every story, assembling top-tier talent and guiding each project through a clear path from concept to screen—so the stories that matter most can be told.

We Build Stories that Last

From the earliest idea to final distribution, every project is developed with intention and designed to reach families in meaningful ways.

Our work has been recognized at the highest level—earning a place on the 2025 Black List, an honor reserved for Hollywood's most sought-after unproduced screenplays.

But recognition isn't the goal. Impact is. That's why we invest deeply in every story, assembling top-tier talent and guiding each project through a clear path from concept to screen—so the stories that matter most can be told.

Our Current Slate

Epic Tales for Every Family

From serial adventures of epic proportions to intimate soul-searching moments, our stories encourage families to imagine, believe, and become.

Black List 2025 All In — feature film

All In

Feature Film • Magical Realism • Based on the NYT Bestseller

When Eva Keating unexpectedly becomes guardian to her late brother's three children, her carefully guarded world shatters. A reclusive author whose stories literally come alive around her, Eva must now navigate grief and three kids who need more than she knows how to give. What begins as a chaotic road trip through the Pacific Northwest becomes a turbulent, visually stunning journey guided by a father's final video messages and the radical idea that it's never too late to live All In.

Found FamilyOvercomingRoad TripStories that Heal
A Family Story — animated children's series

A Family Story

Children's Edutainment Series • Fantasy • Literature-Based Franchise

Hidden inside a generational farmhouse is the greatest book of children's stories ever written. When a family gathers to read it each night, they are swept into Storyland — where beloved tales come breathtakingly alive through song, adventure, and wonder. A visually stunning animated series where every story reveals timeless truths about courage, belonging, and the family that shapes who we are.

AnimationFantasyFamilyAdventure
Best Screenplay 2020 Juno in the Jungle — The Spear of Destiny

Juno in the Jungle

Serial Action-Adventure • Indiana Jones Motif • South African Settings

Every summer, twelve-year-old Juno trades school for safari, following her archaeologist parents into the wilds of South Africa. But this summer everything changes — her parents vanish, leaving behind only a cryptic map and the legendary Spear of Destiny standing between Juno and the truth. What follows is a race against time across untamed landscapes, as Juno dodges poachers, cracks ancient riddles, and outwits a secret society that will stop at nothing to harness the Spear's power.

Heart-PoundingFamilyQuestComing of Age
I Changed the World — immersive biblical book series

I Changed the World

Immersive Book Series & Curriculum • Original IP

The Bible is full of ordinary people who faced impossible odds and changed the world anyway. I Changed the World brings them to life through a genre-defining blend of historical fiction, captivating graphics, and cinematic short films with companion curriculum for churches and homeschools, beginning with David, Miriam, Adam, Benaiah, Rahab, and Zechariah. A grace-based, identity-forward series for pre-teens, written to spark imagination, explore ancient worlds, and help kids discover who they are and why they matter.

Historical FictionFaithPre-TeenCourageBible
In the Company of Giants
ALL IN sits at the intersection of three proven audience corridors — each a commercial and critical success story.
Little Miss Sunshine poster
$100.5M
2006 • Fox Searchlight$8M Budget • 12.5x Return • 2 Oscars
Family road trip • Dysfunction meets heart • Indie ensemble
The Secret Life of Walter Mitty poster
$188M
2013 • 20th Century FoxVisual Imagination • Adventure • Heart
Dreamer meets real world
Wonder poster
$305.9M
2017 • Lionsgate$20M Budget • 15x Return • Bestseller
Family drama • Spiritual undertones • Based on a bestseller
Friday Night Lights poster
$130.4M
2004 • UniversalSmall-town heart • Community & identity • Hope against the odds
This Is Us poster
Emmy-Winning
2016–2022 • NBCMultigenerational family saga • Emotional depth • Cultural phenomenon
The Pursuit of Happyness poster
$307.1M
2006 • Columbia PicturesFather-child bond • True story • Resilience & redemption
A Family Story — Comparables
Timeless family franchises that ignite imagination across generations
The Neverending Story poster
$100.1M
1984 • Warner BrosBook-to-screen fantasy • Imagination as superpower • Multigenerational classic
The Magic School Bus poster
Edutainment Icon
1994–1997 • PBS / ScholasticLearning through adventure • Beloved franchise • Multi-format IP • 30+ years of cultural impact
Mary Poppins poster
$103.1M
1964 • Walt DisneyFantasy meets family • 5 Oscars • Timeless family storytelling • Cross-generational appeal
The Princess Bride poster
Cult Classic
1987 • 20th Century FoxBook-to-screen • Family adventure • Read-aloud framing device • Enduring franchise
Juno in the Jungle — Comparables
Adventure franchises with global streaming appeal
Stranger Things poster
Mystery + Ensemble
2016–2025 • NetflixKid-led ensemble • Genre-defining series • Global cultural phenomenon • 4-season arc
Indiana Jones poster
$2.4B Franchise
1981–2023 • Lucasfilm / ParamountArchaeological adventure • Globe-trotting action • Iconic hero • Multi-generational appeal
The Goonies poster
Kid Heroes, Impossible Odds
1985 • Amblin / Warner BrosEnduring cult classic • Kids vs. villains treasure hunt • Adventure, humor, and heart
The Mandalorian poster
Cinematic Scope
2019–Present • Disney+Feature-quality episodic • Streaming-first prestige • Global audience • Visual spectacle
National Treasure poster
$793.8M Franchise
2004–2007 • Walt DisneyTreasure-hunt adventure • History meets action • Family-friendly • Multi-film franchise
I Changed the World — Comparables
Faith-driven book-to-screen IP with massive franchise potential
I Survived book series cover
30M+ Copies Sold
2010–Present • ScholasticHistory through a child’s eyes • 30+ books • Companion curriculum • Multi-format franchise
The Wingfeather Saga cover
Faith + Fantasy
2008–Present • WaterBrook / Angel StudiosCrowdfunded animated series • Faith-driven IP • Passionate built-in audience • Book-to-screen model
Percy Jackson and the Olympians cover
45M+ Copies Sold
2005–Present • Disney+ / 20th CenturyMythology for kids • $2B+ franchise • Books to film to series • Multi-generational IP
The Chosen poster
770M+ Episode Views
2019–Present • Angel StudiosHighest-crowdfunded media project ever • Biblical, character-driven • Faith-first, quality-first approach

Rooted in Love. Ready to Soar

Our Leadership Team

Built for Impact

A team of storytellers, strategists, and builders united by a belief that the best family stories still need to be told.

Tricia Halsey

Tricia Halsey

CEO & Founder

Tricia Halsey is an entrepreneur and impact strategist with 20+ years of experience building mission-driven companies, teams, and initiatives. She designs experiential programs, learning products, and story-driven platforms that strengthen families and children, and serves as founder of Big Idea Project — a nationally recognized nonprofit reaching thousands of students and educators every year.

Joel N. Clark

Joel N. Clark

Chief Creative Officer & Founder

Joel brings 20+ years of filmmaking experience as producer, director, and writer. He's produced documentaries and series across all seven continents, earned 25 Telly Awards for major brands including Sony, Coca-Cola, and Tag Heuer, and led production on South Africa's top primetime series for four years. A two-time NYT bestselling author and 2025 BlackList Select honoree.

Jason Clark

Jason Clark

Head of Story & Founder

Jason brings 30+ years of faith-based content creation as writer, producer, and musician. He co-hosts the popular podcast "Rethinking God with Tacos" (1M+ downloads), has authored bestselling books, and co-written with NYT bestsellers Donald Miller and Mark Batterson. His award-winning short film "Super" reflects a lifetime of storytelling across every medium.

Jeeva Ratnathicam

Jeeva Ratnathicam

CFO & Founder

Jeeva brings 25+ years of CFO experience across multinational tech corporations and startups. Previously VP of Finance at TeleTech Holdings ($1.3B NASDAQ), managing $260M in global revenue. He also grew Global Technology Resources from $40M to $180M as CFO.

Simon Swart

Simon Swart

Lead Producer, Distribution

Former Fox Senior Executive with 25+ years of studio experience. Simon has led major franchises including Star Wars, Avatar, and X-Men, and produced acclaimed independents like "I Can Only Imagine" (2018's biggest indie film), "Black Swan," and "Slumdog Millionaire."

Mark Batterson

Mark Batterson

Advisor & Producer

Lead Pastor of National Community Church in Washington, DC, and NYT bestselling author of "The Circle Maker," "Double Blessing," and "Win the Day." Mark is the visionary behind The Dream Collective and has helped NCC become a major DC influencer.

David Marks

David Marks

Advisor, Impact Investing

David spent 54 years building a family manufacturing business into an industry leader before selling in 2023. Now an impact investor who prioritizes investing in people first, he serves as a spiritual father to Deeply Rooted's founders and executives.

Shawn Ring

Shawn Ring

Advisor, Business Development

Founder, CEO and President of multiple technology businesses with 28+ years of experience. Shawn's startup ventures have exceeded $130M in annual revenue. Active in Bible translation and global healthcare advocacy, he has established operations across 12+ countries.

Esther Fedorkevich

Esther Fedorkevich

Literary & Film Agent

Founder and CEO of The Fedd Agency, Esther launched her career achieving $1M in publishing sales within six months. The Fedd Agency negotiates film, television, and derivative product deals alongside traditional literary representation.

Recognition

Awards & Festival Selections

Our work has been recognized at festivals and competitions worldwide.

Black List 2025 — All In

Recognized as a 2025 Black List Select — Hollywood's most prestigious annual survey of the best unproduced screenplays.

40+
Years Combined Experience
7
Continents Filmed
25+
Festival Selections
30+
Countries
168 Film Festival 2017Atlanta 2014AustinChicago ScreenplayHollywood Reel Independent 2022HRIFF 2016Indie Fest 2023LA International 2020Manhattan 2020New Media 2022Reel Heart 2017Rhode Island 2020